Marketing Strategy

Whether you need high-level strategy, hands-on execution, or both — this is your shortcut to a full-stack marketing leader without the overhead of a full-time hire. As your on-demand CMO, Eve and her team shape your brand, drive growth, and execute across all channels with speed and precision. From planning and budgeting to campaigns, content, social media, email, performance marketing, SEO, analytics, and more — you get 360° marketing support tailored to your goals and resources. Let’s move forward — with clarity, creativity, and impact.

Use of time: A total of 30–40 hours should be used within a maximum of three to four weeks to ensure focus, momentum, and measurable progress.

Goodwill Policy: For each package, we and the client mutually allow a tolerance of +/- 10% in case of exceeding or falling short of the agreed time allocation.

Included: Complete marketing and e-commerce support, meetings, aswell as all assetes and their unlimited usages rights.

Excluded: Travel expenses, third-party/external costs (e.g. photographer), ad spend, third-party vendor costs (tools, software, subscriptions), legal or compliance work (e.g. trademarks, contracts, regulatory matters).

Your Compass for Progress. With the Forward Always Annual Marketing Plan, you’ll receive a strategic roadmap to confidently guide your business through the year. The plan aligns all key milestones – from product launches, campaigns, and store openings to Black Friday, company events, and more – broken down by month and calendar week. Your team stops reacting and starts anticipating. The clear structure boosts collaboration, enables realistic planning, reduces stress, and creates more space for creative ideas. Everyone – from the social media manager to the e-commerce or retail lead – knows what’s planned and when it’s being activated. Responsibilities, timelines, and processes are clearly defined, increasing efficiency and making execution more enjoyable. Alongside the communications roadmap, we can optionally create a detailed cost plan integrated into your overall budget. We also offer revenue forecasting based on your activation budget and historical data. Working closely with you and your team, we’ll develop a bespoke strategy that makes your marketing focused, efficient, and impactful – delivering measurable success and sustainable growth. With the Forward Always Annual Marketing Plan, you stay in control, steer your efforts with precision, and keep your business moving forward.

Included: onboarding call, mini workshops with departments or 1:1 sessions with department leads, development of the plan, a feedback round, and finalization – all within a maximum time budget of 30 hours.

Excluded: travel expenses, overtime, and printing costs are not included.

Move forward with Clarity. Our workshop helps you refine your business and brand strategy, define ambitious goals, and develop actionable plans tailored to your timeline and budget. It’s your space to think big, move smart, and position your brand ahead of the curve.

Included: Onboarding call to clarify challenges and goals, workshop planning & preparation, custom pre-workshop questionnaire for participants, half-day to full-day on-site workshop, written summary of key insights & outcomes.

Excluded: Travel expenses, room and equipment hire, food and beverages for participants, printing costs.